Digital Marketing

Digital Marketing

Categories: Digital Marketing

4.9 (793)

Features Includes:

  • 18 Lectures
  • 96 Hours
  • 6 Months access - E-portal
  • Certificate of completion
  • Placement assistance

Course Description

Digital marketing entails marketing of products or services using digital technologies, mainly using the Internet, but also including mobile phones, display advertising, and any other digital mediums. Our course in digital marketing ensures that our students are well equipped with the nuances of marketing and sales on a digital platform through giving them hands-on training in search engine optimization (SEO), content marketing, campaign marketing, e-commerce marketing, social media optimisation, social media marketing and many more fields within the broader context of digital marketing, making our course stand at par with courses offered at some digital marketing training institutes in Chennai.

We also train our students, with respect to effective and ineffective forms of digital marketing, understanding the marketing campaign and measuring its effectiveness, which is also a key aspect in the marketing and sales of products, and advantages and limitations of a digital marketing course. This ensures that if and when our students become entrepreneurs and choose career paths that require them to sell digitally, they are well equipped and qualified to take on the challenges. This can be guaranteed because of the holistic and all-rounded course offered at our institute, making it one of the best digital marketing courses in Chennai.

Scope of Digital Marketing:

In this internet driven world, Digital Marketing is the key for all brands to market and sell their products and services. Recognizing the importance of digital marketing, brands are getting super active to focus on digital marketing and hence the digital marketing skills are in a serious demand widening its scope in the market space. But, many Digital Marketing training institutes fail to train their students with the base strategies that has to be implied and the practical concept of choosing the right platform for the right audience. We at Skill Mentors Academy, train our students with the best strategies and the base marketing ideas which make us the best digital marketing training institute in Chennai.

Key Modules:

  • Basics of digital marketing approach
  • Social Media Marketing
  • Social Media Optimisation
  • Search Engine Optimisation

  • Content marketing
  • Introduction to Web Analytics to assess success and failure
  • Integrated digital marketing tactics

What will I learn?

  • Marketing and sales using a digital approach
  • E-commerce marketing, social media marketing, and search engine optimization (SEO), among a few other types of digital marketing.
  • Effective and ineffective forms of digital marketing.
  • Market study and analysis
  • Advantages and disadvantages of the digital approach

Why should you learn this course?

  • To master about marketing and sales using a digital approach
  • To learn about effective and ineffective forms of marketing
  • To market in different platform like facebook, google, instagram, etc,. to the target audience
  • To become a digital marketer who can market any product/service and develop any business

About Instructors

Dinesh Sridhar



Goal driven and passionate technology enthusiast with strong business acumen with a proven experience gained through working with Start-ups to Corporates in various organisational structures and levels.


SEO Analyst

Raga Designers

Strategy driven digital marketer with ample experience in Social Media Marketing, Content marketing, Search Engine Optimisation, Affiliate Marketing, etc,. Proven to position brands to their target audiences.

Students Feedback


Average Rating

MMDA, Chennai

Digital Marketing

In today’s technology oriented world, digital marketing is very important. Through this course, I was able to learn the basics of the subject which has helped me create a strong foundation in this field.

Arumbakkam, Chennai

Digital Marketing

The course was a lot of fun and the instructors were very encouraging. My suggestions were valued and I was given constructive feedback wherever applicable.

Guindy, Chennai

Digital Marketing

Good course. Could have included more content for the introduction to help those students who do not have a base in marketing.

Valasaravakkam, Chennai

Digital Marketing

Very good content, experienced instructors, innovative evaluation methods, and a holistic experience.

# Batches Time Course Title
1 Session I 10:00 AM to 1:00 PM Basics of digital marketing approach, Social Media Marketing, Social Media Optimisation, Search Engine Optimisation.
2 Session II 2:00 PM to 5:00 PM Content marketing, Introduction to Web Analytics to assess success and failure, Integrated digital marketing tactics.

Digital Marketing

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